I started Zirbel Systems because the home service contractors I know — the ones who actually answer the phone, show up on time, and do the work — were getting ripped off by web agencies and trapped on platforms they didn't understand.
A friend of mine runs an HVAC shop.He was paying $400 a month for a website that looked like it was built in 2014, plus another $200 for someone to "manage" his Google profile. They never updated either one. He had a 12-month contract he couldn't get out of. The site didn't even have his real phone number on it.
I told him I could build him something better in two weeks for less. I did. And then his cousin asked. And then his cousin's neighbor.
That's how this works now. I'm a software engineer who builds custom websites for the trades — not a marketing agency, not a sales operation, not a dashboard SaaS. One person who codes well, picks up the phone, and gets stuff done.
I'm based in Oviedo, FL. I cover Orlando, Winter Park, UCF, Lake Nona, the rest of Central Florida. I work directly with the owner of the business — usually by text or email — and I do the actual work myself. There's no team to manage, no junior designer to hand things off to, no "account executive" in between us.
$149/mo, no contracts.I keep overhead low and margins fair. The pricing isn't a loss leader — it's what this work actually costs when one person does all of it well, with the right tools, without an agency's sales-and-overhead tax.
If you're a contractor in Central Florida and your website is dragging you down — book a call. Worst case it's 15 minutes. Best case you have a real site in two weeks.
— Jason